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Marketing Strategist
Department: Marketing

Location: New Hampton, Iowa or Remote

Reports to: Marketing Strategy Director

Job Overview

The Brand Strategist will assist in the development, execution and monitoring of marketing campaign content for select brands within the overall company. They will work closely with the creative, strategy, product and media teams to ensure that the content is engaging and consistent across all platforms, including web, digital, print, and video.

Duties and Responsibilities
- Create a consistent overall strategy for specific brands and products
- Work with the Marketing Strategy Director in developing and managing a marketing strategy for a variety of digital channels including web, social media, email and display advertising as well as print channels such as publication ads, exhibit pieces and sell sheets.
- Develop and maintain customer-focused blast and triggered email campaigns from concept to launch by analyzing customer behavior.
- Develop and maintain a strong social media presence and direct programs to improve social media relevance and recognition with each respective social platform.
- Create project briefs for each assigned deliverable
- Create and manage the schedule for email and social for assigned brands.
- Work with the Designers to ensure marketing campaigns align with branding
- Maintain segmented messaging and approaches among targeted industries
- Prepare marketing reports by collecting, analyzing, and summarizing sales data.
- Identify marketing trends and key opportunities for innovation.
- Present fresh, sales-generating ideas and opportunities to management.
- Perform other related duties as assigned by management.
Qualifications
- Bachelor’s Degree in Marketing or other related field
- 1 year of marketing experience preferred
- Effective written and verbal communication skills
- Ability to multi-task and adhere to deadlines
- Inherent drive for results
- Ability to recognize problems and propose a solution
- Good organization skills and a high level of attention to detail.
- Ability to work effectively within a team and independently.
- Experience in Social platforms such as Facebook and Instagram preferred
- Adobe Creative Cloud experience preferred
Work Environment
- Required to sit 8-10 hours a day
- Daily interaction w/ internal team members in a family based atmosphere
- Ability to work from home.
- Regular use of computer, keyboard, mouse and cell phone
This is not necessarily an exhaustive list of all responsibilities, duties, skills, efforts, and requirements associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned.
Truck Equipment Sales Executive
Department: Truck, Equipment and Finance Sales

Location: New Hampton, Iowa

Job Overview

Consumers are constantly changing their ways of communicating with companies while making purchasing decisions. Zip’s is in need of a Truck Equipment Sales Consultant that can manage existing clients and increase in these types of sales opportunities - conveying the value added Zip’s provides in a professional, prompt and dependable manner and convert these leads into long term sales relationships. This professional will collaborate closely with a leading sales professional, gaining insights into methods to enhance the development of existing relationships and actively pursue new business opportunities.

Position Details
- Become educated on all things Towing & Recovery including the industry as a whole and the specifics of each truck make, model and unique wrecker body features and options.
- Learn and understand each customer’s unique business model and needs, recommend and demonstrate the proper equipment to help position them for long-term success.
- Cultivate new relationships utilizing phone, text, email, social media, online chat inquiries and direct contact through trade shows and physical visits.
- Assist in managing Facebook sales leads and respond accordingly.
- Seek out sales opportunities with Spacekap utility body line, Industrial Carriers and Landoll Trailers in additional industries such as construction, agriculture and municipality.
Compensation
- Base plus commission structure with significant income opportunity for motivated, high-performing sales professionals.
Requirements
- Bachelor’s degree in Business Administration or a business-related field preferred.
- Demonstrated success in consultative, relationship-driven sales.
- Ability to relate effectively with a wide range of customer personalities and demographics.
- Consistently represent the company and oneself in a professional manner.
- Outgoing personality with a personable, customer-focused sales approach.
- Proficiency in CRM platforms, with a preference for HubSpot.
- Strong technical fluency across diverse platforms; must demonstrate accurate typing skills and polished written communication.
- Commitment to ongoing professional development through industry-specific training and continuing sales education.
- Willingness and ability to travel as required.
- Must successfully obtain and maintain a Class B Commercial Driver’s License (CDL).
Additional Attributes
- Ability to meet deadlines
- Eagerness to expand company with increased sales and high level of customer satisfaction
- Ability to analyze data and translate results
- Possess strong problem solving skills
- Work cross functionally within the organization
- Time management
- Attention to details
- Excellent communication skills, written and verbal

Careers.

Careers.

Marketing Strategist

Truck Equipment Sales Executive